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The 21 Project is Hunter Hayes' third major-label studio album which was released on November 6, 2015 by Atlantic Records.

Album Background[]

In May 2015, Hunter Hayes released the project's lead single, "21", exclusively to streaming service Spotify (and later to digital music platforms including iTunes) in an effort to inspire country music to adapt to new, digital forms of music distribution.

Over the next two months, he released a series of additional one-off singles that were then incorporated into an extended play, also titled 21, that was released on Spotify on August 7, 2015.

Hayes told Billboard that "this [current] music wasn't created with an album in mind," but his management team confirmed to the magazine that a conventional physical album was expected to be released in the fall of 2015.

Warner Music officially announced said album, "The 21 Project" in a press release dated October 12, 2015, and was released on November 6, 2015.

Hayes told country music blog The Boot that due to the way it developed, he's "trying not to call [The 21 Project] a record," but thinks of it more as a box set or an art project.

According to Hayes, the goal of the project was to "bring the focus back to the music," and to demonstrate how a song evolves "from its original form into something we play on stage." The songs were all rearranged for the acoustic and live performances.

Tracklisting[]

Disc 1

  1. 21
  2. Young and in Love
  3. Saint or a Sinner
  4. Where It All Begins (featuring Lady Antebellum)
  5. Suitcase
  6. The Trouble with Love
  7. I Mean You

Disc 2 (acoustic versions)

  1. 21
  2. Young and in Love
  3. Saint or a Sinner
  4. Where It All Begins (featuring Lady Antebellum)
  5. Suitcase
  6. The Trouble with Love
  7. I Mean You

Disc 3 (Live - Wheels Up 2015 Tour versions)

  1. 21
  2. Young and in Love
  3. Saint or a Sinner
  4. Where It All Begins (featuring Lady Antebellum)
  5. Suitcase
  6. The Trouble with Love
  7. I Mean You

Chart Performance[]

"The 21 Project" debuted at #16 on Billboard's Top Country Albums chart and #93 on the Billboard 200, selling 5,300 copies during its first week. As of December 2015, the album has sold 12,400 copies in the United States.

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